Creating a culture to survive requires being able to break the mold a little and allow some disruptive innovation to change some of the products/services that are offered in healthcare organizations. Hospitals are a good example of organizations that really need to do this. Eventually inpatient admissions (their bread and butter now) will start to decline and reimbursement rates will continue to drop.
In order to survive, organizations must look at new and emerging trends. Then they have to assess how they could disrupt what they are currently doing in such a way that leaves them ahead of the game (see Creating Solutions through Open & Closed Innovation for suggestions on how to do this).
Once they have the ideas flowing in, how do they effectively assess them though?
1. Define your Innovation Process.
